About Us

In 2020, David Rentfrow became the new owner of The Firebird after it’s 40-plus years of helping northern New Mexicans thrive with the elements. Dreaming big, David began with a complete remodel and expansion of our already extensive showroom. In 2023, we’ll add an additional 2,400-square-foot showroom to showcase our outdoor living products.

Hear how the new owner David Rentfrow has reshaped his company’s culture to what it is today on Build Magazine.

Under David’s leadership, The Firebird has grown to become one of the largest retailers of indoor and outdoor living products in the western United States. This is due in part to our expansive selection of indoor and outdoor heating and drip irrigation supplies that WE KEEP IN STOCK.